Call Tracking Dashboard

A call tracking dashboard enables marketers to track their phone calls, from any call tracking phone numbers, combine data from call analytics and digital marketing platforms across multiple channels into one single dashboard.

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Call tracking dashboard integrations

The all-in-one call tracking dashboard

Track your marketing campaigns from across numerous channels including call tracking software such as CallRail, social media platforms like Facebook or Twitter, PPC tools like Google Ads, and even SEO or local business management tools. Track every step your new leads take, from every angle, with an all-in-one call tracking dashboard.

What is a call tracking dashboard?

A call tracking dashboard is a perfect tool for marketers and marketing agencies. It helps display the value of their work to clients through easy-to-understand graphs and charts. With a call tracking dashboard, you can easily understand the customer journey and see the call quality by tracking closely all your call data.

what is a call tracking dashboard

Why use a call tracking dashboard?

Automated dashboards are one of the most effective tools for agencies and marketers to showcase their results in the best way possible. You save hours of work by not having to fetch your data manually, you have a good-looking report with graphs and charts, you can share it automatically every month and never have to manually build or send a dashboard ever again.

Why use a call tracking dashboard?

What are the benefits of using a call tracking dashboard?

Besides enabling you to combine all your marketing analytics into a single platform, your call tracking dashboard also helps you: improve the customer experience, be able to react in real-time to your call tracking data, analyze which tracking numbers are showing the best marketing results, and what is the best call conversions rate for all your different client accounts.

What are the benefits of a call tracking dashboard?

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What are the best call tracking dashboard KPIs?

The ideal call tracking dashboard is going to include the key performance indicators that provide you with all the most crucial information on your digital marketing and call tracking like missed calls, the number of inbound calls, call recordings, and much more.

Call tracking dashboard KPIs
  • total calls

    Total Calls

    The total number of inbound and outbound calls associated with your company.

  • Average Duration

    Average Duration

    The average amount of time spent on answered calls, whether inbound or outbound.

  • Call Attribution by Source

    Call Attribution by Source

    This is a list of the top sources bringing calls the most to your company during the selected period.

  • Call Log

    Call Log

    This is a log of all the inbound and outbound calls registered in your company for the selected period, along with the tracking number called, the name and number of the caller, a link to the recording of the call, and the call duration.

What are the top call tracking dashboard metrics?

You're tracking data from a call tracking platform such as CallRail but you're also tracking other marketing channels like social media, PPC and SEO.

KPI Report Template

Answered Calls Answered Calls

The number of calls answered by a person or an automated system in which the customer didn't leave a voicemail.

Landing page visits Landing page visits

The total number of visits on your landing page.

Qualified Calls Qualified Calls

The total number of incoming calls that have been scored as qualified leads.

Google Analytics Total Visits Google Analytics Total Visits

The total number of visits to your website.

See all these KPIs and metrics in your very own call tracking dashboard!

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What platforms should a call tracking dashboard include?

A call tracking report should include your call tracking service data as well as your other marketing source so that you can see the impact of your marketing on not only your phone leads, but your traffic, or sales data from every channel you use for your marketing strategies.

Call tracking dashboard example

Create your own call tracking dashboard with all your call tracking metrics and digital marketing KPIs in one place. DashThis' call tracking dashboard template gets your marketing team off to a running start, thanks to its preset KPIs, multiple available data sources, and easy-to-use features.

Call tracking dashboard example

How to create a call tracking dashboard

Plug in your own data from across different marketing platforms for easy data visualization. Displaying your marketing analytics is as easy as 1-2-3!

Create your call tracking dashboard

Create your DashThis account Create your DashThis account

All you need is your email and a password. Plus, you can start by using the tool for free!

Connect your digital marketing tools Connect your digital marketing tools

Google Ads, Google Analytics, social media, CallRail... connect all your tools and DashThis fetches the data automatically!

Create your call tracking report Create your call tracking report

Whether you choose from among our preselected call tracking dashboard templates, or create your own from scratch. It's all a matter of dragging-and-dropping the KPIs you want!

Create your own call tracking dashboard today!

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White label call tracking dashboard design

Since your call analytics dashboards are really your way of showing the results of your marketing efforts to your clients or boss, it's important that they reflect your brand.

Custom domain

Replace the default DashThis URL by one that’s branded to your company, like reports.yourcompany.com.

Custom theme

Fully customize your dashboard design with your brand, your client’s brand, or even your favourite colour schemes!

white label call tracking dashboard 100% white label

Get rid of the DashThis branding altogether, add your own logo and even use your own custom email address to send reports. 

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Digital marketing dashboard best practices

Digital marketing without measuring, reporting, and analyzing is like flying blind! Get tricks of the trade from our team to create the best marketing dashboards that your team and your clients can use regularly to create better campaigns and marketing strategies!

Digital marketing dashboard best practices

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