Stéphane Guérin
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The Company Small words, but motivation rocket fuel for a startup
It sounds small, but honestly, when we get positive feedback from our users, it lets us know that we're going in the right direction!
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Reporting 3 Reasons to Use a Simple Analytics Dashboard
Oftentimes, the end user of analytics data isn't someone who knows how to gather the data they want. That's why a simple analytics dashboard is important!
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Marketing Bottom Line Analytics: How to track KPIs for Managers & Executives
Most managers don't want all the nitty-gritty details. They want bottom line analytics: only the KPIs that matter to them, and nothing more!
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KPIs & Metrics Metric converted into KPI: Time on Site
What is the Time on Site metric, and why is it important? Because trust us, it IS important!
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Product Updates Minor Update: Revenue per Visit & Transaction No Longer Rounded
When Revenue per Visit and Transaction metrics were a number less than 1, rounding them was an issue. We've fixed this problem now!
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Marketing Are You Getting Valuable Information From Your Web Analytics?
Tracking your web analytics isn't just for show: data can provide you with valuable strategic information!
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