KPIs & Metrics
This is where we get into the nitty-gritty details of those reports and dashboards you’re creating: which KPIs should you be using depending on your marketing speciality, how do you incorporate data from different integrations and sources, and everything in between!
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KPIs & Metrics Why Does Google Analytics AdWords Data Return a 0?
Your AdWords Cost or CPC widget is returning a 0? Even though you see the data in Google Analytics? The reason is simple...
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KPIs & Metrics Not Provided Keyword: 3 SEO KPI Alternatives without Keyword Data
It's a real pain to analyze your SEO performance if you receive that dreaded Not Provided Keyword. But these 3 SEO KPI alternatives should do the trick!
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KPIs & Metrics Integrate Google Universal Analytics Custom Dimensions and Metrics in your Dashboards
You can now integrate Google Universal Analytics custom dimensions and metrics into your dashboards and reports!
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KPIs & Metrics Create a KPI for Active Mobile Users in Google Analytics
Mobile traffic is gaining more and more ground over desktop traffic. Therefore, it's important to track your active mobile users through your dashboards!
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KPIs & Metrics Shorten your Google Analytics Non-Branded Keyword Filter
What happens when your non-branded keyword filter is longer than the 128 character limit? It's actually an easy fix!
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KPIs & Metrics What is the Facebook Engagement Rate KPI?
Not all metrics are easy to understand; Facebook Engagement Rate is one that isn't always clear. Here's our explanation...
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