This is where we get into the nitty-gritty details of those reports and dashboards you’re creating: which KPIs should you be using depending on your marketing speciality, how do you incorporate data from different integrations and sources, and everything in between!
Get all your key marketing metrics in one place with a marketing scorecard. Learn what it is and how to use marketing scorecards to measure and optimize your marketing efforts.
Social media platforms are always changing, and you’re looking to run your ads on Instagram again. Learn how to automate your reporting to free up time to optimize your ad sets, strategize the next campaign, and prospect for new clients.
The last thing you need is running yourself bone tired from managing large volumes of data across dozens of clients. Learn how to manage your reporting and some of the most important Facebook metrics you should measure today.
This guide provides a step-by-step approach to choosing the right business goals and metrics while avoiding common vanity metric traps.
Emails are 40 times more effective for client conversions than social media. But simply sending out email campaigns doesn’t mean you will achieve success; you need to optimize, A/b test, and report on your results to see how to improve them.
LinkedIn is a powerhouse for B2B marketers, but which LinkedIn KPIs should you track to measure your success? We’ve got you covered with this guide.
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